Some poeple know me as a sales trainer.
Some know me as a social media consultant.
Some think of me as a sports marketer.
I blog about Facebook, Twiter, Linkedin, sports marketing, selling skills, sales theory… a range of different topics – that have one common point at the core. Sales.
My perspective always comes back to the $. These are tools to help find, establish, listen to and reinforce customers/clients and keep the dollars following. Is this cold? No – this is business. And (most) businesses are about generating revenue and profit – it is that simple.
As it has been just over a year since I started this blog, I felt it was important to talk about my focus – why I write what I do. I have appreciated all the comments and emails that I received and I look forward to many more.
Thank you for being a reader – thank you for your interest. Now, what are we going to do next?